As we age, we tend to amass more and more stuff: everyday purchases, household essentials, gifts, fads, indulgences, spur-of-the-moment buys . . . Unless you invest time each year to donating or selling your unused and unwanted belongings, you probably have more things than you need. Because most adults, whether rich or poor, need extra storage space, the self-storage industry remains strong. And although the industry is unlikely to experience dramatic change due to its simple function, we encourage you to keep an eye out for the following storage facility industry trends.
You can do just about anything online these days: schedule a medical appointment, pay your bills, book a vacation, apply for a job . . . More and more self-storage facilities are embracing the Internet by allowing consumers to rent a unit directly through their websites. Customers can also pay their rent online, communicate with the manager online, and ask questions prior to renting a unit.
As more businesses enter the storage industry, competition is booming. One way self-storage facilities can stand out is through exceptional customer service. Investing in training and quality control is an effective way to improve the customer service experience. In addition, consider reading your reviews online to learn why some of your customers are unhappy and what you might improve. Finally, focus on hiring great employees and making a good first impression with new customers.
More and more people are investing in self-storage facilities, so you can expect to see further development, though it will be relatively small in scale. Expansions will be carefully planned, controlled, and targeted to meet specific goals. Additionally, more businesses will invest in the “look” of their facility, selecting attractive fencing, architectural features, and landscaping.
In addition to the online services mentioned above, facilities are going more high-tech. Interactive kiosks located within the facility will make it easy for customers to rent units, make payments, and purchase locks (especially if the facility does not have staff on-site 24/7). In addition, more units will have a controlled climate to protect their contents. Most importantly, facilities are investing in state-of-the-art security systems that employ the latest technology, providing consumers with peace of mind when they drop off their belongings.
Some self-storage facilities will invest in additional products and services to tempt new customers and please current customers. This typically results from a partnership between two companies. For example, a facility might pair up with a shipping or truck rental company to offer a package deal. Some multi-story facilities are even partnering with retail stores like Starbucks and Subway, attracting customers on the ground floor with retail and then providing storage on the stories above.
What do you think of these storage facility industry trends? Do they reflect the changes you’ve spotted in your own community? Would you add anything to the list?
Finally, should you find yourself in need of extra storage space in southwest Missouri, Eastway Storage Center would be happy to accommodate your needs. We are proud to boast high-quality storage facilities, a helpful staff, and a convenient location just off Highway 65. Check out the sizes and pricing of our climate-controlled units to learn more about our services. Then, give us a call at 417-864-7867 or contact us online to speak with one of our friendly representatives today!